AMG "break ties" with Ducati

As soon as Audi announced its decision to "buy" Ducati, branch of Mercedes-Benz AMG has terminated relations with the Italian motorcycle brand.

In recent days, Ducati seemed the most mentioned name in the village two and four wheeled vehicles. The reason lies in the deal between Audi, the luxury car brand on the payrolls of the Volkswagen Group, and Ducati. Accordingly, Audi will spend 860 million Euro (approximately 1.13 billion) to gain control of Ducati from the previous owner is firm hand Investindustrial Spa. The purpose of the acquisition of Audi brand Ducati is competitive with "fellow" BMW sport bike market.

On hand Audi, Ducati will be paid in debt ever. However, production motorcycle brand reputation of Italy as well pay the price. Specifically, the sports car subsidiary AMG high-performance Mercedes-Benz was quick to proclaim an end to each of affinity with the brand Ducati

"Since late 2010, between AMG and Ducati already exists a relationship successful cooperation in terms of marketing. However, when Ducati became an Audi, car competitors, we clearly have the close affinity with each of motorcycle brands in Italy. AMG never intend to acquire Audi brand. Instead, our goal is to develop and produce the sample premium sports cars. We will put all its resources on that goal, "the representative said subsidiary AMG.



Mercedes-Benz SLK 55 AMG Yellow Streetfighter



Ducati Diavel AMG

Previously, AMG and Ducati have had the outstanding common projects. Typically, samples of which are explosive driver and Ducati Diavel AMG Mercedes-Benz SLK 55 AMG Streetfighter Yellow. In addition, AMG also sponsor the Ducati MotoGP team. Unfortunately, things have now ended.


source 2wheels